Cheaper than one bad month of guessing
Every plan gives you the same core engine: the all time best posts in your niche, torn apart into a shot list you can film today.
Free
Try it on a post you already wish you'd made.
Free forever, no card
- 2 searches per month
- 2 full post breakdowns per month
- Same ranking engine as the paid plans
- No card required
Cancel anytime. No Instagram login required.
Starter
For the creator who just wants to stop guessing.
Billed annually at $276/year
- 50 searches per month (up to 12 a day)
- 15 full post breakdowns per month
- All time top posts by handle or hashtag
- Shot list, script and caption formula
- Hashtag + posting time data
- Save 25 posts to your swipe file
Cancel anytime. No Instagram login required.
Creator
For anyone posting every week and playing to win.
Billed annually at $756/year
- 150 searches per month (up to 25 a day)
- 100 full post breakdowns per month
- Discover tab with what's hot right now
- Hook Lab: 8 rewritten hooks per post
- Bot engagement + AI-tool detection
- Unlimited saved swipe file
- Agent access (MCP) for Claude & friends
Cancel anytime. No Instagram login required.
Agency
For managers running multiple accounts and clients.
Billed annually at $2388/year
- Everything in Creator
- 350 searches per month (up to 60 a day)
- 300 full post breakdowns per month
- Track up to 25 client sources
- Priority analysis queue
- Export playbooks for client decks
- Priority support
Cancel anytime. No Instagram login required.
Questions before you pick
Can I cancel anytime?
Yes. Cancel from your account in one click, you keep access through the end of the period you already paid for.
What counts as a breakdown?
One full AI playbook for one post: shot list, script beats, caption formula, hashtags, timing, hook patterns and authenticity checks. Searching and browsing top posts doesn't burn a breakdown.
What happens if I hit my monthly limit?
Nothing breaks, everything you've already decoded stays available, and reopening a post you (or anyone) already broke down is always free. Upgrade any time to unlock more, or wait for your allowance to reset — on your own billing date once you're on a paid plan, or the 1st on the free tier.
Why is there a daily search cap too?
Live Instagram scraping runs in a shared queue. A daily ceiling stops one heavy session from slowing every other user down, and it keeps your monthly allowance from disappearing in a single afternoon. Hit it and your searches unlock again at midnight UTC, or upgrade for a higher daily ceiling.
Do I need to connect my Instagram?
No. IG Decode only reads public post data. Your account is never logged into or automated, so there's no ban risk.
What if I want to switch plans?
Upgrade or downgrade whenever you like. Changes are prorated against what you've already paid.